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GS1 DataMatrix: The next generation barcode driving Żabka’s retail innovation

Case study GS1 Poland Zabka Nowalijka

The implementation of GS1 DataMatrix barcodes on Nowalijka’s products for the Polish retailer Żabka’s has transformed inventory management, improved product tracking and enhanced customer safety. With streamlined processes and better data accuracy, Żabka can ensure fresh, high-quality products and innovative, sustainable retail practices.

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