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Marketing materials

Coordinated use of the same visual assets will make GS1 GDSN more visible, and customer-centric, simple messaging will make GS1 GDSN more understandable. Data pools and GS1 Member Organisations should follow the guidelines below to ensure correct implementation of the GS1 GDSN marketing assets to have the greatest impact.

GS1 GDSN schema
Assets and guidelines for GS1 GDSN
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Assets and guidelines for GS1 GDSN

GS1 GDSN description (messaging)

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GDSN schemas

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GDSN benefits icons

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GDSN digital button

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Implement the assets the right way.
GS1 GDSN branding guidelines

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share
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Activation campaign on social media

Activation campaign strategy

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Post drafts (texts)

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Images overview

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Images contents

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Certification Seal and GS1 GDSN Branding

GS1 GDSN v3.1 Certification Seals

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GS1 GDSN v3.1 Certification Seal Rules of Use

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GS1 icon tree
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GDSN Training

Download and use the available GDSN courses on your GDSN Certified Data Pool website.

GDSN Basics Course (for LMS solutions)

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GDSN Basics Course (for Non-LMS solutions)

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Presentations for GS1 GDSN
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Presentations for GS1 GDSN

We have developed two simple and impactful presentations that data pools can use directly or as inspiration to communicate the power of GS1 GDSN to their customers.

Note: Some images in these presentations have watermark because they are under license. Report to page 6 of the guidelines.

GDSN marketing pitch

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GDSN business presentation

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GS1 GDSN success stories
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GS1 GDSN success stories

Many companies across the globe share high-quality product information seamlessly thanks to GS1 GDSN. Telling their stories gives a boost to the Network. Data Pools, share the success story of one of your Trading Partners and get visibility from the community.

GS1 GDSN success story guidelines

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Alternatively, you can go directly to our form to submit your success story.