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GTIN Management Rules

Add or remove certification mark

A change to packaging is made to add a new, or remove an existing, certification mark (e.g., kosher, UL or CE) that has significance to regulatory bodies, trading partners or to the end consumer, requires assignment of a new GTIN.

Hierarchy level of GTIN assignment

  • The GTIN change occurs at the retail consumer trade item or base unit level.
  • A unique GTIN is assigned at every existing level of the packaging hierarchy above the retail consumer trade item/base unit level.

Example business scenarios that require GTIN change

  • Addition of an “Energy Efficiency” logo provided by a government approved agency.
  • Removal of a Halal or Kosher certification mark from a product's packaging.
  • Removal of a certification mark: ORGANIC.

Additional information

  • For the purpose of interpretation of this rule, a certification mark is a symbol, logo or wording on a product that declares a product has met specific criteria and standards in formulation, harvesting, processing or manufacturing (e.g., European Certification Mark) and that can be externally verified by a certification authority or agency which can be either a public or private authority.
  • Local, national or regional regulations may require more frequent GTIN changes. Such regulations have precedence over the rules provided within the GTIN Management Standard.

Relevant guiding principles

More about guiding principles